Find a better future with a bachelor's degree in marketing.

Looking for a great career that combines creativity and analytical thinking? A career in marketing could be just what you’re looking for.

Not only is marketing a very fast-growing industry, it’s a career that poses many unique challenges and allows you to use a lot of different skills on the job. Our bachelor’s degree in marketing program can help you learn the skill set you need to get out there and start building a real career.

As a student in this program, you’ll be learning from industry pros. Our classes are led by marketing professionals who have years of experience working in the industry. Through a combination of classroom learning and hands-on experience, you’ll be able to learn all about the principles of marketing and sales, as well as the business concepts and technical skills you’ll need to help you reach your career goals.

By the time you complete this program, you’ll have the skills and education it takes to gain employment in entry-level marketing positions at advertising and marketing agencies or in-house marketing departments. Since many companies have in-house marketing departments, you could potentially work with businesses in a wide variety of exciting industries. Many of our graduates go on to start careers in marketing management, promotional strategy, retail merchandising, market research, and sales management.

Academic Policies and Requirements

Bachelor of Business Administration - Marketing

Career Facts


Median Yearly Income


Outlook 2014 - 2024


Median Salary for Executives

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Featured Alumni

It’s a really tight knit group of faculty members that actually work in the field and can help you grow as a student and in your business… Baker is pretty career focused on a lot of things where they kind of set you  on a path and help you along to get to your career goal.

- Kevin Stankovich, Business Owner B.S. Interior Design, A.S. Architectural Construction
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